Dr Danielle Einstein needed simple and recognisable visuals for a program and accompanying book focussing on managing screen addiction and reconnecting families.
CLIENT: Dr Danielle Einstein
SECTOR: Academia
AGENCY: Freelance
ROLE: Designer
OVERVIEW
In order to help promote the work, and to create a cohesive look and feel Dr Danielle Einstein required some kind of "logo" or symbol to use across the program materials and the book. A simple symbol reflecting the core ethos of the work (a conversation around screens and the recently documented chemical dips in the brain caused by screen use) was developed and paired with a simple logotype.
