Ground up information architecture, UX, web design and accompanying campaign assets to create a digital experience that is both engaging and clear and accessible.
CLIENT: My Plan Manager
INDUSTRY: Government / Insurance
AGENCY: Orange Line
ROLE: Design Lead
OVERVIEW
My Plan Manager needed a website that would help them stand out in the plan management marketplace, whilst clearly communicating the brand ethos, and presenting a genuinely useful, engaging and easy to navigate user experience, whilst strictly adhering to accessibility guidelines.